Bugaboo Daytrips

72 and Sunny has been handling marketing for Bugaboo strollers for years, constantly pushing the envelope in their approach. One of their favorite marketing devices were these amazing daytrips that parents could take with their kids in strollers. The daytrips came with illustrated maps by various international artists. This was great, but you had to download the maps from the website as a pdf. Hardly an interactive experience. Thats where we came in.

We set out to create an interactive site where you could explore all these amazing maps and trips through your browser. All this, and in 7 languages no less. Did we mention that we created an expansive Content Management System to manage every part of the site? Did we mention its in 7 languages? Needless to say, this took us a while, but in the end it came together very nicely, and in 7 languages no less. Go explore.